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By Allison Lampert

LAS VEGAS, Oct 22 (Reuters) - At the world's greatest market show in Las Vegas high-end jets are drawing buyers with their smooth shapes, luxurious cabins - and significantly, their usage of alternative fuels.

Fuel producers and jetmakers are keen to showcase novel forms of aviation fuel considered less harmful to the environment, from utilized cooking oil to the definitely less glamorous meat waste.

Business jet operators, like airline companies, have actually acquiesced environmental pressure on and devoted to halving carbon emissions by 2050 compared to 2005.

Their hope is that adopting renewable fuel to curb emissions could make business jets more appealing to environmentally conscious buyers - particularly corporations facing questions over sustainability from investors or green project groups.

The accessibility of less polluting personal jets could likewise spare the rich and well-known the negative promotion experienced by Britain's Prince Harry and his other half Meghan over a current private jet journey to southern France.

Five Gulfstream jets on display in Las Vegas are utilizing California-produced fuel from inedible beef tallow.

The current waste-based fuels include "fats, grease and oils that are byproducts of the food market," stated Bryan Sherbacow, primary business officer of Boston-based biofuel producer World Energy, which produces fuel from meat waste utilized by Gulfstream.

"All of our item is inedible."

A few of the other 79 airplane on display screen are expected to be powered by 150,000 gallons of other renewable fuel mixes anticipated to be pumped at the program.

FLIGHT SHAMING

Private jets account for less than 0.1% of overall annual carbon emissions worldwide, but can give off, on average, as much as 20 times more carbon emissions per traveler mile than jetliners, according to the London-based private charter company Victor.

Prince Harry has defended his periodic usage of personal jets to ensure his household's safety, and has said that on the uncommon celebrations he does not fly commercially he offsets his emissions.

But planemakers say events such as the furore over his schedule have included fresh challenges for an industry currently making every effort to justify its contribution to cutting business expenses.

"Incidents of flight shaming involving using personal jets are unfortunate when you consider that our market has actually delivered fuel effectiveness improvements of 40% over the previous 40 years," stated Bombardier Aviation President David Coleal.

Bombardier believes increased sustainable fuel usage will assist the industry make inroads with corporations and rich buyers. According to industry data, billionaires just have a 19% business jet ownership rate.

But even an image remodeling - with jets sporting stickers like "this airplane flies on eco-friendly fuels" and organisers adding alternative fuel pumps for checking out airplanes - is not likely to satisfy all critics at the Oct 22-24 luxury jet event.

Environmentalists and some analysts stay doubtful that biojetfuels, typically mixed 50-50 with kerosene, will make a significant influence on public understandings about luxury travel.

"No amount of jatropha curcas or Brazil-nut fuel can make organization jets look eco-friendly," stated aviation analyst Richard Aboulafia.

Demand from organization jet operators for sustainable fuels now far goes beyond supply and their interest might drive future production, Sherbacow stated.

World Energy, which produces 40 million gallons of biofuel at its California plant, might expand production approximately 150 million gallons by 2022.

Corporate charter business and experts are likewise seeing more interest from customers who desire to purchase carbon credits to balance out emissions from their flights.

Brian Proctor, CEO of Mente Group, a U.S. consultancy, stated emissions contributed in a business jet utilization research study his company just recently completed for a Fortune 500 business.

"At the end of the day, I believe that price, cost per hour, variety, speed and efficiency, that's still the (sales) motorist. But I believe individuals are becoming more familiar with the sustainability of operations and how it impacts the planet." (Reporting By Allison Lampert, Editing by Tim Hepher and Alexandra Hudson)